Winnie Nguyen
Senior Product Designer
11+ years in product design. I've spent the last few shifting from shipping screens to shipping outcomes, aligning squads, coaching designers, and building the research and governance systems that make good design the default, not the exception.
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Owned E2E design for an AI-powered mortgage platform, unifying the journey across product squads into one coherent experience — application time down from 78 minutes to 10.
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View on Behance ↗
Led research and a GenAI-powered discovery pattern that lifted search conversion by 23%.
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App design for on-demand EV battery swaps — flows for finding a station, renting, and returning a battery.
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View on Notion ↗
UX research and product strategy for a referral-based HR community platform — interviews, surveys, personas, and usability testing shaping the product from problem to prototype.
View case studyTake a closer look at the work above, or explore more on Behance — I'm always up for talking shop or hearing about new opportunities.